A Trusted Partner to 7,000+ Endurance Events Every Year

Outside Event Services support running, triathlon, cycling and ski events around the world with best-in-class online registration and photography solutions. Your events and your athletes deserve the best. athleteReg and FinisherPix will give your participants a remarkable experience from the moment they register until they celebrate their finish, and multimedia marketing resources from our parent company, Outside, will propel your growth.

Let’s talk!

athleteReg and FinisherPix are looking forward to learning about your events and customizing a solution to serve your needs. Email us to start the conversation!!

athleteReg serves over 6,000 events per year on sport-specific online registration platforms for running (RunReg), cycling (BikeReg), triathlon (TriReg) and skiing (SkiReg) events. From pre-event marketing to day-of support—our suite of features will help you set up your event for success.
Marketing Icon
Marketing Tools
Registration Icon
Registration Management
Reporting and Analytics Icon
Reporting and Analytics
Fundraising Icon
Peer-to-Peer Fundraising
Event Customization Icon
Event Customization
Payment Options Icon
Payment Options
Email and Contact Icon
Email and Contact Tools
On-Site Registration Icon
On-Site Registration

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Gain real-time access to participant data.

With our industry-specific, customizable reporting and analytics, as well as our Google Analytics integration, you can maximize your ability to track and analyze participant and registration trends.

Build a customized registration site to suit your event’s needs.

Create a free event registration site with our customizable, responsive template, or create a custom-branded page right within your own event’s website.

Integrate Fundraising with Your Event—Instantly

PledgeReg, our intuitive peer-to-peer fundraising system, seamlessly integrates with your event registration and immediately generates personalized, customizable fundraising pages your participants can share via email and social media.

FinisherPix is the fastest growing and most innovative full-service event photography company in the world. We add value to events, enhance attraction to athletes and offer sponsors impactful presentation platforms.


We’re thorough, responsive and reliable in pre-event and event-day planning and execution-and give your participants a simple ordering process and easy payment options.


We process photos on the spot and upload them using our proprietary software for real-time tagging, so your participants can access event photos shortly after the event.


We seamlessly integrate with leading-edge timing and registration technology platforms to deliver unmatched accuracy and efficiency on event day.


We’ll collaborate with you to customize the coverage plan that works best for your exact needs.

Local Talent, Global Reach

We’ll send an experienced team of certified FinisherPix photographers to capture the challenge, achievement and fun of participating in your event.

Flexible Pricing Models to Fit Your Event

FinisherPix understands that the needs and preferred partnership terms for every event are different. We offer the flexibility of multiple pricing models, so whether you choose to make photos available to your participants for free or generate revenue by offering photo/video packages available for your participants to purchase, FinisherPix delivers our exceptional quality at a strong value.

Uniquely Positioned to Help Your Events GROW

athleteReg and FinisherPix are part of the Outside Inc. network of 30+ media, technology and event services brands engaging 55 million+ active enthusiasts. Partnering with our online registration and event photography services unlocks your access to this audience of core endurance athletes and a larger mainstream fitness audience who are always looking for the next remarkable event experience. We'll work with you to build a multimedia marketing plan to extend your reach and grow your event.

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Outside    And More

Let’s talk!

athleteReg and FinisherPix are looking forward to learning about your events and customizing a solution to serve your needs. Email us to start the conversation!!